Design student turns project into fundraiser for Zealandia


Sophia Meldrum transformed her images from a design class into postcards for sale at Zealandia.

Sophie meldrum

Sophia Meldrum transformed her images from a design class into postcards for sale at Zealandia.

Sophia Meldrum turned her passion for the environment into a fundraiser for Wellington Wildlife Sanctuary, Zealandia.

Originally from Auckland but now a design student at Victoria University of Wellington, the 20-year-old was looking for an end-of-year project to complete her degree.

“I was really confused as to what to do and the tutor said ‘what is your passion’ and I said ‘the environment’.”

She transformed the three resulting paintings into postcards and donated her work to Zealandia, to use as fundraiser.

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Sophia Meldrum turned her passion for the environment into a fundraiser for a Wellington Wildlife Preserve.

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Sophia Meldrum turned her passion for the environment into a fundraiser for a Wellington Wildlife Preserve.

The original paintings took a lot of work, Zealandia provided her with pictures of hihi (stitchbird), kereru and kowhai flowers, for her to work on.

“I’m not sure I would have done them without locking, but it kept me busy. “

Her interest in art developed at Baradene College, where she found the art teachers to be very inspiring.

Garbage collection made her passionate about the environment and what she could do to protect it.

Her long-term goal is to turn her love for New Zealand’s native flora and fauna, and her soon-to-be-completed degree, into a full-time job.

Coming to Wellington had been an inspiration and she had been in awe of the birds.

Sophia Meldrum's favorite bird is the hihi (stitchbird).

Sophie meldrum

Sophia Meldrum’s favorite bird is the hihi (stitchbird).

“I was in Kelburn and it was just amazing to have kaka flying.”

Zealandia deserves a lot of credit for the amount of birds in town and she hoped her postcards would help her.

She supported her goal of restoring Wellington’s forest and freshwater ecosystems and, as far as her favorite bird is concerned, she said it was easy.

“I really like hihi, these are really cute little things.”


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